Case study

Reigning Champ

Client
Reigning Champ
Scope
Paid Media · Data & Analytics · CRM · SEO
Year
2024+
Website
reigningchamp.com
Instagram
@reigningchamp
Reigning Champ
Reigning Champ
Reigning Champ
Reigning Champ
Reigning Champ
Reigning Champ

The Brief

Reigning Champ is a premium apparel brand known for quality-first basics and athletic wear. The focus was the retention and acquisition engine: owning the CRM and paid media programmes, and moving lifecycle onto a platform built to scale. We were brought in to lead it.

What We Did

We took ownership of the CRM and paid media programmes, and led the migration to Klaviyo, rebuilding flows, segmentation and sending strategy on a stronger foundation. Paid media and lifecycle ran as one programme, measured on profit.

The Result

A rebuilt retention engine on Klaviyo, and a paid media programme accountable to revenue.

Revenue
+0%
ROAS
+0%
New customers
+0%
Tigrowth took real ownership of our CRM and paid media, and the move to Klaviyo gave us a retention engine built to scale.
Siven Sanghera Director, Digital, Reigning Champ Worked with Tigrowth

Next

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